Tuesday, January 31, 2012

Cigarette Advertising

The current cigarette warning label controversy started with the passage of the FDA Tobacco Regulation Bill.  This bill gives the FDA an enormous amount of power over the tobacco industry.  The FDA can control "product ingredients, overrule new products and eliminate potentially misleading labels."  The first tobacco advertisement in the United States was in New York in 1789.  The U.S. Surgeon General, Luther Terry, released his Advisory Committee Report on Smoking and Health in 1964.  This was the first step to controlling or at least limiting the tobacco companies power.  Some of the new restrictions of the bill are that tobacco companies cannot advertise within 1,000 feet of schools and playgrounds, warning labels can cover 50% of the cigarette box and tobacco companies can no longer produce sweetened and spiced-flavored cigarettes.  I may use this article as a source, especially if I discuss the origins of the cigarette warning label controversy.

James, R. (2009, June 15). Time. Retrieved from
        http://www.time.com/time/magazine/article/0,9171,1905530,00.html

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